The Candor Blog

Practical guides for people who don’t create surveys every day.

How many questions should a survey have?

Published on: 09/22/2026

About five, and you can go longer when a question changes what you decide. Why short surveys get better answers, and three questions to cut first.

How many questions should a survey have?

Testing your book cover before you publish

Published on: 08/07/2026

You've narrowed it to two covers and everyone says "they're both nice." Here's how to get book cover feedback from readers who owe you nothing.

Testing your book cover before you publish

Asking your readers what they actually want

Published on: 08/04/2026

Your newsletter open rate is fine, but you're still guessing what to write next. Here's how to ask readers in a way that gives you a usable answer.

Asking your readers what they actually want

Getting useful feedback from your beta readers

Published on: 07/31/2026

You sent your draft to a handful of people and got back "I loved it." Here's how to ask beta readers questions that tell you what to actually fix.

Getting useful feedback from your beta readers